Korean wave - Wikipedia, the free encyclopedia

The Korean wave or Korea fever^[1] (a.k.a. Koreanophile) refers to the significantly increased popularity of South Korean culture around the world since the 21st century, especially among the Net Generation. It is also referred to as Hallyu (Hangul: 한류; Hanja: 韓流; RR: Hallyu), from the Korean pronunciation. The term was coined in China in mid-1999 by Beijing journalists surprised by the fast growing popularity of South Koreans and South Korean goods in China.^[2]

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I did not know this. This is some scary crap.

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